Eye-deology Vision Care: Edmonton Optometrists, Opticians and Eyewear

How We Craft The Best Glasses In Edmonton

Forty percent of Canadians require corrective prescription glasses. Unfortunately, prescription eye glass quality is not the same everywhere. Professional know-how, materials, commitment to accuracy, technical understanding, and quality craftsmanship are essential to crafting superior prescription eyewear. With optometrists and licensed opticians representing more than 60 years of experience, a wide selection of high-quality eyeglass and sunglass frames, and using lenses from some of the world's best manufacturers, the professionals at Eye-deology Vision Care in Edmonton should be your choice for your next pair of prescription glasses.

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Mastery is defined as possessing a comprehensive knowledge or skill in a subject. Comprehension is expressed as understanding all, or nearly all, elements or aspects of something. By these definitions, it is clear that to become a master of something takes a great deal of time, effort and desire. With more than 30 years of combined optometric experience and 30 years of optical experience, our eye care professionals have prescribed and crafted prescription glasses to every prescription, lifestyle, and budget.

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Prescription Glasses in North Edmonton
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Crafting personalized prescription eyewear requires several elements to be considered, measured, and balanced to provide the best performance. A prescription often represents the keystone to corrective eyewear construction, especially when it is comparatively high or complex. Our experienced, licensed Edmonton opticians factor in your prescription parameters when presenting suitable frame, lens, and lens coating options for you to consider.

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Custom Crafting Prescription Glasses

While most important, your prescription is not the only consideration when determining the most suitable lens type (i.e., single vision vs. multifocal) for your prescription glasses. How you use your eyes most frequently factors as well. For example, how professional drivers and programmers use their eyes the most differs significantly. The eye glasses crafted for them should reflect their unique vision needs. For drivers, eyewear should maximize their distance vision. For programmers, eye glasses should maximize their intermediate and near vision. Lifestyle preferences also influence suitable lens coatings. Drivers may benefit from light-sensitive photochromic lenses that turn darker in the presence of UV light, while programmers may benefit from coatings that reduce glare and filter the blue light from digital devices. Our experienced Edmontono licensed opticians are here to help tailor and craft eyewear to you and your needs.

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Selecting Eyeglass Frames

Why do some eyeglasses look fantastic on display or online but not so great when you try them on? It is often because the frame is not the best style for your face shape, skin tone, hair/eye colour, or the colour/style of clothing you typically wear. Our licensed opticians account for your style preferences (e.g. neutral vs. colourful, round vs. rectangular, metal vs. acetate/plastic) and your physical attributes to help you choose the eyeglasses that frame your face, your eyes, and your overall appearance in the very best light.

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Crafting Personalized Prescription Lenses In Edmonton
Eye-deology Vision Care In Edmonton Offer More Than 1,000 Frames To Choose From

Our Edmonton optical proudly offers a selection of more than 1,000 unique eye glass and sunglass frames. That means we have something in every shape, size, colour, material, and budget. We also proudly offer access to more than 10,000 prescription lenses from Hoya, Zeiss, and Essilor. With so many options, we have lenses for every prescription, lifestyle, and budget. Our experienced opticians simplify the eyewear selection process by presenting only options that address all of the prescriptive, lifestyle, and budget needs identified. They kindly explain the benefits of each option so that patients can make an informed eyewear purchase and choose the option that best addresses their needs.

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Eyeglass Frame and Lens Selection

Modern lens technologies, designs, and coatings are the difference between marginally better vision and the best vision. We choose lens materials other than polycarbonate (the primary choice of big box stores) for prescription lenses, use high-quality coatings, and match lens designs to lifestyle needs so that patients receive durable eye glasses that provide the best, strain-free vision.

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Crafting Personalized Prescription Lenses In Edmonton

Prescription eye glasses are a precision medical device that requires precision tools and precision measurements to craft. Our opticians use state-of-the-art precision digital technologies to quickly and accurately capture the measurements needed to construct personalized prescription eyewear. These detailed measurements enable us to craft eye glasses that enable our patients to see every detail!

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Eyeglass Frame and Lens Selection

In a world full of digital screens, we consider an Anti-Reflective (AR) lens an absolute must for everyone because the benefits of strain-free, reflection-free vision substantially outweigh the additional cost. Likewise, because every patient benefits from increased lens durability and lifespan, scratch-resistant coatings are also a very wise investment, especially those offering better-than-glass scratch resistance. Along with oleophobic, UV, blue light-filtering, and light-sensitive photochromic lens coating options, our opticians can custom-craft lenses for any lifestyle.

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Crafting Personalized Prescription Lenses In Edmonton

Vision undoubtedly impacts every aspect of life - work, play, safety, experiences, memories, etc. Accordingly, an investment in one's vision is likely one of the best investments an individual can make. However, life can sometimes be a balancing act and that on occasion, the fullest possible investment in one's vision may not be an available option. Our professionals are here to help craft eyewear to your needs and your budget and are committed to providing the best possible vision available to you.

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Eyeglass Frame and Lens Selection

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Yes, when it comes to eye care and eyewear, we are always here to help. Contact us during regular office hours, and one of our licensed opticians will schedule an appointment to assess the damaged eyewear and present repair/replacement options.

If your prescription is current, you may supply us with your prescription information by one of the following methods:
  • Supply us with a hard copy or digital copy of your prescription signed by the prescribing optometrist;
  • Authorize our eye care professionals to request your prescription on your behalf from the prescribing clinic; or
  • If your prescription is not current or you feel that it may have changed, we would happily schedule an eye exam for you with one of our optometrists.

Eyeglasses are a personalized product. Accordingly, the price of eyeglasses depends on a multitude of criteria unique to you - your prescription, lens design, lens index, number and type of lens coatings, frame type, frame materials, etc. Our Single Vision Eyeglass Packages (Frame + Lenses) begin at only $130.

Please view our eyewear promotions here to find incredible savings on eyeglass frames, sunglasses, prescription lenses, and more!

In general, it is our position that most individuals benefit from scratch-resistant, anti-reflective, oleophobic, and blue light filtering lens coatings. However, an individual's lifestyle and how they use their eyes the most influence the level of benefit they offer. Our licensed opticians always present patients with options, share how they address their particular needs, and identify how they would benefit. The final decision on whether to include lens coatings is always that of the patient. Our responsibility is to inform patients before they make such an important decision.

Pupillary Distance (PD) measurements are not included in an eyeglass prescription, as they are taken only as part of an eyewear purchase. If you're considering purchasing prescription eyewear online, please read the following web page regarding why that may not be your best option.

Yes, we can help. However, we recommend that you first seek the assistance of the original place of purchase. We can certainly help troubleshoot any issues if they are unable or unwilling to assist you. Please be mindful that we cannot stand-by, or be held accountable for the craftsmanship of products provided elsewhere. Fees may apply.


Alfred Sung Glasses
Coach Glasses
Dilem Frames with Interchangeable Temples
Dutz Eyewear
Etnia Barcelona Glasses and Sunglasses
Evatik Glasses
eyesafe Safety Glasses
Flexon Glasses Frames
Fossil Glasses
FYSH Eyewear
Hackett Eyewear
Izumi Eyewear
Jimmy Choo Glasses
Kate Spade New York Glasses
KLiiK Glasses
Lightec eyewear
Marc Jacobs Glasses
Maui Jim Eyewear Glasses and Sunglasses
Nautica Eyewear
Oakley Glasses and Sunglasses
OGI Eyewear
Oliver Peoples Glasses
Polaroid Eyewear
Prada Glasses
Prodesign Eyewear
Ray-Ban Sunglasses
Skaga Eyewear
Stepper Eyglass Frames
Titanflex Eyeglass Frames
Tom Ford Eyewear
Vinyl Factory Eyeglass Frames
Willow Mae Eyeglass Frames


Hoya Prescription Eyeglass Lenses
Zeiss Prescription Eyeglass Lenses
Essilor Prescription Eyeglass Lenses
Maui Jim Prescription Eyeglass Lenses
Find Prescription Sunglasses At Eye-deology Vision Care In Edmonton


Searching for an optometrist in Edmonton? Our experienced Edmonton eye doctors use advanced modern technologies and devote upwards of 500% more time towards providing personalized patient care than elsewhere so that they can see more and ensure that you may never see less. Position yourself to see the future today with Edmonton's best eye care!

Doctor Jennifer Ash, Eye Doctor (Edmonton)

Dr. Jennifer Ash is the Resident Optometrist at Eye-deology Vision Care. Dr. Ash provides patient care 5 days a week. Read more about Dr. Ash.

Doctor Sarah Virji, Eye Doctor (Edmonton)

Dr. Sarah Virji is an Associate Optometrist at Eye-deology Vision Care. Dr. Virji regularly provides patient care Thursdays and Saturdays. Read more about Dr. Virji.

Doctor Ruhee Kurji, Eye Doctor (Edmonton)

Dr. Ruhee Kurji is an Associate Optometrist at Eye-deology Vision Care. Dr. Kurji provides patient care Tuesdays & Fridays. Read more about Dr. Kurji.

Doctor Jade McLachlin, Eye Doctor (Edmonton)

Dr. Jade McLachlin is an Associate Optometrist at Eye-deology Vision Care. Dr. McLachlin provides patient care 5 days a week. Read more about Dr. McLachlin.

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