Eye-deology Vision Care: Edmonton Optometrists, Opticians and Eyewear

Live in the neighborhood of Miller and looking for an eye doctor or to upgrade your eyeglasses? Step into the world of crystal clear vision with a visit to our Edmonton eye clinic and optical! Our patient-focused optometrists and opticians are waiting to provide you with a complete eye exam, plus any specialty diagnostic testing you may need. Also, with a huge selection of eye glasses, sunglasses, safety glasses, contact lenses, designer eye glass frames, and custom prescription eye glass lenses to choose from, you are certain to find the perfect eyewear personalized for you! Schedule an appointment with our eye care and eyewear professionals today and get ready to see and experience the world in a whole new light!

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Consisting of 25+ modern visual tests and digital diagnostic scans, our Edmonton eye doctors perform one of the most thorough and extensive eye exams available! See the difference that modern eye care can make to your quality of life today!

» Child Eye Exams

» Adult Eye Exams

» Senior Eye Exams

» Contact Lens Eye Exams

» Diabetic Eye Exams

» Dilated Eye Exams

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Optometrist-Performed Eye Exams

Industry leading diagnostic technologies promote the early detection and treatment of eye diseases that cause permanent vision loss. They allow our Edmonton eye doctors (i.e., optometrists) to see more of your eyes, so that you may never see less. Trust the eye care professionals at our Edmonton vision clinic with your next eye exam to see how our investments in healthcare technologies ensure that you have a clear future.

» Wide Angle Retinal Photography

» Optical Coherence Tomography

» Corneal Topography

» Dry Eye Analysis

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Optometrist Evaluating Corneal Topography

You are one-of-a-kind, so why settle for the same generic prescription eyewear that everyone else is wearing around Edmonton? Say goodbye to one-size-fits-all glasses and hello to the world of personalized eye wear where your vision and style can be unleashed by our licensed opticians! We believe that every person deserves eyeglasses that are tailored specifically to their unique needs because this is the only way to one can maximize their vision, performance, and potential. With our licensed opticians on your side, you will have glasses that are as unique as you are. Schedule an appointment today and see the difference!

» Children's Glasses

» Women's Glasses

» Men's Glasses

» Prescription Sunglasses

» Prescription Safety Glasses

» Myopia Control Lenses

» Bifocal Lenses

» Progressive Lenses

» Anti-Fatigue Lenses

» Computer Lenses

» Contact Lenses

» Scleral Contact Lenses

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Custom Glasses Personalized Specifically To You!


Our Edmonton optometrists and opticians provide eye care and eyewear services Monday to Saturday, with evening appointments available on Tuesdays and Thursdays. The clinic is closed for holidays. Our hours of operation can be found on our contact page.

Our north Edmonton eye care clinic and optical is conveniently located at 9641 167 Avenue NW, Edmonton AB. It is situated in Namao Center, between ATB and Sobeys. This map shows our location and provides directions to our clinic.

We require a minimum 24 hours notice of cancellation. Failure to provide adequate notice of cancellation will result in a $75 fee applied to your account.

Some optometry services are covered by Alberta Health Care:
  • Ages 0-18: Alberta Health Care covers one complete eye exam per year. Additional exams and/or treatments may be covered based on medical needs. Ask your doctor of optometry for information about coverage and potential costs for specific visual conditions. Alberta Health Care covers medically necessary services.
  • Ages 19-64: Alberta Health Care does not cover eye exams, however many Albertans have insurance coverage through their employer or their own medical plan. We offer convenient direct-billing to most majory health benefits plans. Alberta Health Care does cover medically necessary services.
  • Age 65+: Alberta Health Care covers one complete eye exam per year. Additional exams and/or treatments may be covered based on medical needs, such as glaucoma, diabetes or cataract follow-up or monitoring. Ask your doctor of optometry for information about coverage and potential costs for specific visual conditions. Alberta Health Care covers medically necessary services.
  • Medically Necessary/Urgent Care: includes eye infections or injuries, foreign objects in the eyes, sudden change in vision, monitoring for diabetes issues, glaucoma, and retinal disease, and post-operative care for cataract patients.
* Please consult your doctor of optometry prior to your appointment to determine if there are any additional costs.

Yes, our Edmonton optical has eye glasses, sunglasses, safety glasses, and contact lens options for every individual, lifestyle, and budget.

Yes, we have the ability to direct-bill most major health benefits plans.

Please be mindful that every health benefits plan is unique and that some may not permit eye care providers, like us, to bill directly on behalf of the plan holder (i.e., the patient). Due to privacy laws, eye care providers do not have access to plan details prior to the act of requesting payment. Accordingly, it is the responsibility of the patient to be aware of any billing limitations associated with their benefits plan(s). It is also the responsibility of the patient to be aware of the amount of coverage they have and the date on which their benefits are renewed or replenished (i.e., annually).

Health benefits plan providers can sometimes limit the ability to direct bill plans based on the following:

  • Benefit Plan. For example, the benefits plans held by many federal public servants do not permit eye care providers to direct-bill. Therefore, patients must provide payment and then personally submit their claim to their benefits plan provider for reimbursement.
  • Day of Service. For example, some benefits plan providers manually review, adjudicate and/or audit claims for direct-billing. Their capacity to review, adjudicate, and/or audit claims can sometimes fluctuate throughout the week, especially on weekends. Therefore, patients must provide payment and be reimbursed by their benefits provider
  • Balance Billing. For example, in cases where the patient would like to direct-bill two or more benefit plans, the secondary plan provider may require documentation of the amount covered by the primary plan. Therefore, patients must provide (partial) payment and then personally submit their claim to their secondary benefit plan provider for reimbursement.

New patients should be able to supply the following information at the time of their first comprehensive eye exam.
  • Contact Information (name, address, phone number, email, etc.);
  • Date of birth;
  • Gender;
  • Alberta Health Card;
  • List of current prescription medicine(s);
  • Medical history;
  • Family Physician;
  • Date of laser corrective eye surgery (if applicable);
  • Ophthalmologist (if applicable);
  • Health benefits/Health Insurance policy and group information;
  • If applicable, your current prescription eyeglasses;
  • If applicable, your current contact lens brand/type (i.e., packaging);
  • The location of your most recent eye exam.


Searching for an optometrist in Edmonton? Our experienced Edmonton eye doctors use advanced modern technologies and devote upwards of 500% more time towards providing personalized patient care than elsewhere so that they can see more and ensure that you may never see less. Position yourself to see the future with a visit to our eye clinic and Edmonton's best eye care!

Doctor Jennifer Ash, Eye Doctor (Edmonton)

Dr. Jennifer Ash is the Resident Optometrist at Eye-deology Vision Care. Dr. Ash provides patient care 5 days a week. Read more about Dr. Ash.

Doctor Ruhee Kurji, Eye Doctor (Edmonton)

Dr. Ruhee Kurji is an Associate Optometrist at Eye-deology Vision Care. Dr. Kurji provides patient care Tuesdays & Fridays. Read more about Dr. Kurji.

Doctor Jade McLachlin, Eye Doctor (Edmonton)

Dr. Jade McLachlin is an Associate Optometrist at Eye-deology Vision Care. Dr. McLachlin provides patient care 5 days a week. Read more about Dr. McLachlin.

Learn Why Our Edmonton Optometrists Are The Best!